Do you need a VP of Marketing or Chief Marketing Officer, but can’t hire right now?
We will provide an experienced seasoned strategist for your team–at the right time for the right duration.
Who We Are
Gamma Innovation Group LLC is a consulting firm that will help you find new ways of thinking to meet your organizational goals. We help companies achieve revenue and engagement goals by providing marketing strategy and consumer insights. Our approach includes the use of human-centered design to enable you to solve business problems and to enhance product and program development.
- Strategic Planning
- Brand Strategy
- Digital Marketing & Communication
- Design Thinking
- New Product Development
Our areas of expertise include:
We will partner with you to note only clarify your brand identity, but develop a strategy that ensures that your messaging, products and services and brand assets to align to deliver results.
Partnership Marketing and Sponsorship
Whether you are new to sports and entertainment sponsorship or you are seeking strategic support to maximize existing partnerships.
Our analysis of your business combined with a market assessment and an environmental scan will result in an actionable road map for your organization.
Digital Marketing & Communication
Strategy is nothing without execution. We will work with you to develop a plan that reflects your strategy, your brand and your most important stakeholder--your customer.
Is your marketing team at capacity? Do you have a project that needs a marketing strategy and support today?
We can add to your team with flexibility and without adding headcount.
The 3 Most Important Parts of Your Marketing Strategy Ask any marketer (or CEO, small business owner, startup founder, etc.) what the most important goal for their company is and they will likely talk about reaching their customers–through marketing. Then ask them how they go about reaching these customers and you may hear a wide […]
Hello Again! I founded Gamma Innovation Group in March 2018 with the intention of providing design thinking expertise and support to companies who were seeking a new approach to ongoing challenges in marketing, branding and product and program development. I had the great pleasure of working with organizations to not only support their business efforts […]
Who is Dawn L. Ridley? Dawn L. Ridley is the Founder and President of Gamma Innovation Group (formerly Ridley & Associates). Dawn’s expertise includes strategic planning for organizations in various areas, including marketing, design thinking, new product development, program development and business development. Dawn has also served as a Strategy and Planning Director at AARP, […]
Gamma Innovation Group is a management consulting firm that will help you find new ways of thinking to meet your organizational goals. We use human-centered design to enable you to solve business problems and to enhance product and and program development. This blog will feature our thoughts and insights on our favorite areas, including strategy, […]